The goal of this blog post is to look at 230 examples of interactive content and look at possible learnings we take from the successful and unsuccessful.Read More›
December (and the year!) has come and gone, so it’s the time of the month to share yet another edition of our Hall of Fame. Our top performing campaign of December was ‘How Much Energy You Need To Burn Off 8 Junk Foods’.Read More›
With the year coming to an end, it’s difficult not to look back and reflect on everything we went through in 2015. It would be great to say that we made zero mistakes and nailed every single aspect of what we do, but wouldn’t that be boring and incredibly naive?Read More›
This year we started working with an exciting new visual format: video.
From The Guardian to The Drum, many have said in the last year that video is the future of content marketing, and we agree. If you’re not convinced yet: According to Cisco, video will account for 80% of all consumer internet traffic by 2019.
That’s A LOT of people.Read More›
November is over and it is time to share another one of our top performing campaigns. This month we have decided to share the results from ‘What Successful Business Leaders Eat for Breakfast’ – a project that obtained over 70 media features and thousands of shares! Enjoy.Read More›
TeamWork is the project management tool we have been using for the past 4 years, and it has become a fundamental part of the NeoMam process for achieving media placements for our clients.
In this blog post, I am going to discuss 3 TeamWork features that we use, how we use them and mistakes to avoid. These 3 features are:
1. TeamWork Task List Templates
2. TeamWork Messaging
3. TeamWork NotebooksRead More›
After promoting over 1000 infographics, our media relations team have learnt several lessons. In this post each member of the team will share some techniques on how to promote visual content and how these steps have helped us get results.
We have used an example throughout the post: The Herb Guide to Cooking Vegetarian, a campaign that started very slow, but by following these 6 steps, ended up securing placements on large publications, including Huffington Post, UK and US.Read More›
Despite having been on the scene for a while now, infographics are still a big part of the media landscape, as proven by the recent viral sensation ‘What Happens One Hour After Drinking a Can of Coke’ and its various spinoffs.
According to BuzzSumo, the original infographic has been shared over 108.9K times across social media since going live this July.
In this post, I am going to share with you how we as an agency make infographics that get picked up across the web. I hope our overview will provide the requisite knowledge and inspiration to produce your own results-focused infographics. When most people think of infographics they think of the design, but this is just one stage of the entire process. The first stage everyone needs to work on is what is the idea – what information/story are we looking to show?Read More›
October has been a very busy month for us at NeoMam HQ. After launching our first video campaign in the UK, we thought it would make sense to showcase the results we obtained, so we’ve decided “How much is your coffee addiction costing you?” will be October’s NeoMam Hall of Fame entry.Read More›