by , July 30, 2020

10 Lessons Learned After Running an Agency for 10 Years

We produced our first proper “client” work back in October 2011: (don’t judge!) We did produce a few projects for my own sites and for people I knew before that but YouTube Killed TV was the first campaign we launched for an actual lead that contacted us through our site.  All this to say that […]

by , December 11, 2019

Should You Invest Big Bucks In Digital PR?

  This article was last updated in February 2021 after Google’s John Mueller publicly stated that he thought it was a pity that digital PR often gets bucketed with spammy link building.  A couple of years ago Danny asked me to write an article about digital PR so that we could rank for the term, […]