Happy new year to everyone.
Before the end of last year I reached out to a number of in-house SEO’s who I thought were doing some really interesting things with content during 2017.
At NeoMam, most of our clients are in-house SEO teams and I am always impressed with the work they do.
Unfortunately, you rarely read about them on industry sites.
It makes sense, though, as there is far less of an incentive to share this type of work when you are in-house because you don’t need to win clients like agencies do.
I hope that this post and future ones can help to highlight some of the great work being produced by in-house teams around the world and provide some inspiration for your content marketing plans this year.