Why I Love Outbound Sales

Why I Love Outbound Sales

In my industry, many agencies take pride in the fact that they have no sales team.

“It’s all referrals.”

“Never done one cold call.”

It seems that outbound sales tactics are a sign of a snake oil merchant with lots of empty promises and nothing to back it up.

Certainly NeoMam was all referrals in our first few years. But I never felt proud. I felt stressed. My fate was not in my control. Feast and famine was all too familiar. The market demand dictated how many clients would reach out and hire us.

Our First Approach to Outbound Sales

Danny Ashton
Article by:

Danny Ashton

Coming up with ideas for our campaigns, thinking about what’s next for the content we create, and making sure we work with the right clients.