How to Write a Personalised Outreach Email Even When You’re Sending it to 100 People


When it comes to writing successful pitches, everyone agrees:

  1. You should never use templates
  2. You’ve got to personalise every single email

But how long would it take to write unique pitches for every person that you’re targeting? A few days?

… And what if you’re contacting 100 people? Would that take a full week?

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